Why we have a no refunds policy

Why We Have a No-Refunds Policy

Too many people start things with the unspoken intention of giving up on themselves.

They believe they can do just enough, and that at the first sign of discomfort, confusion, or emotional friction, they can simply walk away.

But that’s not how learning works.

All learning is uncomfortable. That isn’t a flaw—it’s a feature. Our brains are wired to change through challenge, uncertainty, and friction. If you’ve ever wondered why growth feels hard, this short video explains the learning process beautifully:https://youtu.be/f-dkFS9gOCA

Discomfort is not a signal that something is wrong.It is a signal that something is working.

Commitment Changes Outcomes

Before anyone enrolls, we encourage them to decide—in advance—whether they are willing to complete the course in a timely and intentional way. Not just for themselves, but because there are patients waiting for their help.

When our goal extends beyond our own comfort, we are capable of far more than we imagine.

Success is always found by moving forward, not by retreating to what feels safe. If comfort were enough, many more people would be successful. Many more would be leaders in their communities. Many more would build financial stability and freedom.

Healing and Learning Are the Same Process

Recently, my concussion doctor published a Monday letter that stopped me in my tracks—because healing is exactly like learning.

As I heal from this concussion, I cycle through the stages of grief regularly. Some weeks more than once. As he described, healing often brings unresolved trauma back to the surface—others have called it “unwinding.”

This healing process has not been easy. I’m deeply grateful for the friends who are supporting me through it.

And what’s fascinating is how different animals are in this same process.

Animals don’t seem to struggle with healing the way humans do. They don’t cling to who they were before. They don’t negotiate with discomfort. They move forward with remarkable clarity and determination—doing what is required to survive and adapt. There is no refund to the old version of themselves.

Responsibility Matters

Some students complain about the online courses—but not with enough detail to be helpful.

They don’t include timestamps.They don’t point to specific concepts that are unclear.They don’t ask precise questions that would allow us to fix the exact issue.

We don’t judge these students—we’re simply too busy doing the work. But the difference becomes obvious when they arrive in class.

The students who are prepared are the ones who:

1. Pay attention

2. Follow instructions

3. Ask hard, specific questions

If a student wants support, the fastest way to receive it is to engage deeply enough to know what to ask. And yes—sometimes the problem is simply that they aren’t there yet.

That, too, is part of learning.

Why We Don’t Offer Refunds

One phase of concussion healing is emotional flattening—and in this phase, I care deeply about those who are doing the work, and far less about those who aren’t.

Students who don’t make an effort to help themselves don’t receive my attention. Those who want to give up are free to do so—but I will not facilitate quitting by offering a refund.

A no-refund policy isn’t about punishment.It’s about integrity.It’s about honoring the process of learning.And it’s about refusing to collude with self-abandonment.

I do ask for help—to make sure I continue to serve the people who are ready, without unintentionally wounding the very ones I care most about.

But this part is not negotiable:

Growth requires commitment.Healing requires discomfort.And transformation only happens when there is no easy exit back to comfort.